Held at the highly regarded Bistro Bon, this cozy event enabled prospective students looking to study Global Marketing Management (GMM) an opportunity to meet staff from HKBU and the Management School. HKBU representatives included Dr. Henry Fock (Head, Department of Marketing), Dr. Alex Tsang (MScGMM Programme Director), Dr. Frederick Yim (MScGMM Associate Programme Director) and Ms. Icy Tsang (MScGMM Programme Assistant Officer) with Associate Deans, Andrea Ward (Learning & Teaching) and Prof. Andrew Simpson (International, Alumni and Accreditation), from the Management School. The staff representatives were able to pool their knowledge to discuss and answer a wide range of questions about GMM, such as how this 12-month course can be applied to future roles and the entry requirements. Indeed, it was also a unique opportunity for our alumni guests to pitch in and share their knowledge of this cross-continental course, reminiscing about their time in Sheffield and Hong Kong. In fact, one guest, Tamizh S Arul, an MBA alumnus, recently gave an interview for Catalyst about his student days and career journey.
GMM student guest, XIE Jinrong, Jean, also noted: "this wonderful activity brought me a chance to meet Sheffield alumni in HKBU. I shared lots of studying and living experience in Sheffield and in Hong Kong. The relaxing and encouraging talks held between graduate, students and professors was a good opportunity to reinforce relationships with Sheffield."